Campaign Designs
A series of special campaign designs for brands digital advertorials
Productions
Several fashion production & concepts for several magazines
UI/UX
Website UI/UX designs created for several freelance projects
A series of special campaign designs for brands digital advertorials
Several fashion production & concepts for several magazines
Website UI/UX designs created for several freelance projects
Business Consultation
A business expansion consultation project for a supplier of digital printing company.
Several design works for TingTong, Indika's sister company that has focus in online retail. The company has 5 eCommerce platforms that targets different markets at the time.
Watsons is a Hong Kong health and beauty care chain store in Asia and Europe majority owned by CK Hutchison Holdings. It operates near 8,000 stores including Hong Kong, Indonesia, Macau, mainland China, Malaysia, the Philippines, Singapore, Taiwan, Thailand, Vietnam, Turkey, Ukraine, United Arab Emirates, etc.
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Full campaign design for Watsons Beauty Deals annual February campaign in GDN (Google Display Network), Native & Social Media format.
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Watsons discount campaign at Lazada marketplace October 2020 edition.
CRM Web & App Push Plan: Sample for web & app push monitoring on Insiders.
CRM Web & App Push Content Plans: Push Plan & Report based on analytics retracted from Firebase, Google Analytics & GOMS data.
CRM Web & App Push Notification Plans: Web & App push content plan & tactical campaign result.
SEO for Campaigns: Watsons SEO on PDP & PLP for campaigns.
SEO List for Category Pages: Watsons SEO on PDP & PLP for new promotions & category pages.
Raised Issue Monitoring: Ticket monitoring for raised issues & progress on JIRA. for Watsons.
Packaging Design: Packaging design for Watsons e-commerce & marketplace.
Trans Retail Indonesia is merging with Bukalapak & rebranded as AlloFresh. As a Chief Design Officer, my responsibilities include communication with the offline team for design alignment, involved in every advertorial, monitoring all media placement including on platform & define brand identity as well as monthly KV guidelines.
WOW Hemat is a weekly alignment campaign with special discounts provided by Trans Retail Group.
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Design for Splash Page: Splash page designs for Transmart online grocery.
Media Placement: Transmart media placement sample on Detik, GDN, etc.
Storyboard: Storyboard to highlight campaign for grand opening of Transmart online.
Snippets Samples: Several minor customization to optimize landing page use for Transmart.
KPI Source Data: KPI measurement & source for Transmart.
KV Guidelines: Brand & KV templates & guideline for campaigns for Transmart.
Raised Issue Monitoring: Push notification issue raised on weekly presentation for Transmart.
KV Guidelines
A brand identity presentation that contains KV guidelines for online usage.
AlloFresh is a rebranded name from Transmart & Trans Retail Indonesia that runs under CT Trans Corp. As a CRM, my approach for customer engagement includes manage relations with loyal customers by creating creative campaigns & also conduct creative methodologies to expand to new customers.
Weekly Report: Weekly CRM monthly plan based on performance reports for Allofresh.
CRM Report: Weekly CRM performance report sample for Allofresh.
SEO: Product input integration flow requires 2 platforms which are ERP that is used by Transmart & online CMS system used by Allofresh online.
PRD Sample: Push Notification PRD.